ABOUT CLICK & MORTAR

Two decades of experience.
One mission: grow Main Street

We’re a Bakersfield-born digital marketing agency built by someone who has sat in the same chair as your IT department, your analytics team, and your business development manager — and decided local businesses deserve better.

20+

Years in IT & business systems

MBA

Texas A&M University

100%

Kern County Focused Clientele

OUR FOUNDER

Built by someone who's been in the trenches

Not a typical agency. Not a marketing guy who learned to code. A career technologist and business strategist who decided Bakersfield deserved better.

Wylan Gross

Founder & Creative Director

Wylan spent over 20 years inside the technology and business operations of Kern County’s largest organizations — managing IT infrastructure across five dealership locations, building Power BI dashboards that drove million-dollar inventory decisions, and presenting data-driven strategy directly to Presidents and CFOs.

After years watching the gap grow between what enterprise businesses could do digitally and what Main Street could access, he founded Click & Mortar to close it. You’re not hiring a vendor — you’re getting a partner who has built systems at scale and knows what actually moves the needle.

WHY US

What sets us apart

Local by design

Born and built in Bakersfield. We know this market, these customers, and what actually drives business here — because we live it too.

Data-driven strategy

Every recommendation is backed by analysis. We've built dashboards for CFOs — your marketing strategy deserves the same rigor.

Enterprise skills, Main Street pricing

You get the depth of a seasoned systems architect without the agency markup. Real infrastructure, real results.

Built to last

From full WordPress development to managed hosting and security — we build things that work and keep working, month after month.